You walked into the casino, made a $7 bet that paid off and you were allowed to put more money on this winning bet after the fact.
Would you put more money on this guaranteed winning bet?
No trick question here.
Of course you would, since it's the same as being able to change your bet after you know the score of the game.
That's what Facebook ads is like for us and I want to share with you a behind the scenes look to our exact system so you can do this for yourself.
I've spent $55,000 on my personal Facebook ad account.
That's only $5,000 a year over the last 11 years, which is about $400 a month or just over $10 a day.
Some will say this is a lot of money.
And it would be to drop it all in one shot, like making a bet on red at the roulette table.
But this is on 938 campaigns, each starting out with just a dollar a day to test, so $7 over 7 days.
And when it's working well, according to our Standards of Excellence, we put more money on it.
These are the fundamentals.